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Find stress relief with cross-selling

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Numerous surveys and studies confirm that occupational pressures and fears are by far the leading source of stress for American adults.

And it’s clear that when dealing with clients connected to the unstable construction industry, those pressures are continuing to mount.

One often-suggested tip for managing job security fears and overall stress is to simply take action. Although there may be operational issues that are out of your control, there are some steps you can take now that will significantly lower your and your employees’ stress.

You can alleviate some of their stress by engaging them so they feel like they are part of the process. Ask them for feedback and ideas for how they would increase revenue through customer service. Keep them informed on how the company is performing by holding regular staff meetings where they can weigh in on decisions or recent changes. Encourage them to ask questions and express any concerns with the service being provided. Informed and engaged employees are more comfortable in their role and have more confidence in the company, resulting in less stress associated with their jobs.

You can also help employees see the relationship between exceptional customer service and an increase in revenue. This will empower them, and hopefully eliminate some of the stressors brought on by the difficult economic times, because they’ll realize they can improve the company’s situation. Here are a few simple ways to train employees to get started.

Be a resource

When speaking with customers, ask what additional products or services you can provide. For almost anything you sell or rent, there is a complementary product or supply that the customer may need.

Remember that you are the expert, so use your vast product knowledge to make helpful suggestions. This will encourage customers to think about their project or job in-depth instead of just focusing on their immediate need.

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